Business Intelligence and Analytics are used interchangeably but in real world when used together, they complement each other. Business Intelligence (BI) provides the capability to use the underlying data support smart decisions by providing visualization of the hidden trends in the data.

Analytics on the other hand, uses underlying data to predict the future patterns. This is vital for organizations to anticipate the future trend and use that to change their future vision, strategy and goals. This may also impact the way business processes are structured currently in the organizations. This make organizations to stay proactive rather than reactive. Further, this reduces the risks and issues that might have happened in the past form happening in the future.